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          +86 21-2306 6000

          Identify, measure and improve your relationship marketing efficiency

          Edenred China are experts in CRM, loyalty and Martech solutions. Together we bring you specialized tools and know-how to identify , measure and improve relationship marketing program efficiency.

          Data consulting

          Our data experts ensure your data is collected using the most efficient methods and provide actionable insights to drive business growth.

          DATA COLLECTION

          Member profile

          Interest & hobby

          Transactional behavior

          Campaign preference

          Social behavior

          Member survey

          Customer service record

          Life cycle

          ANALYSIS

          Member sales performance analysis

          Repeat purchase analysis

          New member performance

          Campaign report

          Member activeness analysis

          ROI analysis

          Machine learning

          INSIGHTS

          Member segmentation

          Product association

          Personalized recommendation

          ACTIONS

          Project operation

          Plan optimization

          Marketing automation

          Recommendation engine

          Business consulting

          Strategy Consulting
          We are here to identify and solve your business needs by understanding your requirements and designing a bespoke solution. Our team of dedicated consulting CRM and Loyalty experts can advise on the strategy you should take from positioning, to recruitment, segmentation, campaign and communication strategy. We will apply a winning methodology that will help you.
          Tactical Consulting
          Our consulting team can provide detailed implementation and tactical consulting, so you can efficiently put into action a high level solution that is tailored to your needs. We can provide rules, process design and tactical planning from our proven methodology.

          Edenred's proven menthodology

          Trust 6? Matrix

          Trust 6? Matrix can help you identify to what extent,how,why and when your clients or partners trust you (or not...)
          1.Authenticity
          2.Loyalty
          3.Competency
          4.Coherence
          5.Open to Change
          6.Visibility

          RPV? Matrix

          RPV? Matrix can help make the program Recognized in the market, create Pride and maximize the Value of membership.
          Speak to our consultancy team today
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